Handbook of Qualitative Research Methods in
ed. Belk, Russell W.

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Marketing w szkole wyższej przemiany w orientacji marketingowej 
red. Nowaczyk, Grażyna

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Marketingowe instrumenty komunikowania się firmy z ryn
author Śliwińska, Krystyna.

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Marketing Theory and Practice
oprac. Baker, Michael J.

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Understanding Business Market Interaction, Relations 
author Ford, David

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Ankietowanie pocztowe w badaniach marketingowych i soc
author Mangione, Thomas W.

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Marketing produktów spożywczych
author Urban, Stanisław

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Nowy marketing usług
author Rogoziński, Kazimierz

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Marketing kadrowy
author Schwan, Konrad

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Podstawy marketingu
red. naukowy Karwowski, Jan

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Marketing u progu XXI wieku Księga jubileuszowa dla 
red. naukowy Czubała, Anna

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Przewodnik po marketingu
author Żurawik, Barbara

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Sztuka budowania trwałych związków z klientami Customer Relationship Management 
author Storbacka, Kaj

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Zarządzanie marketingiem usług /
author Mazur, Jolanta.

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Komunikacja marketingowa
author Blythe, Jim

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Marketingowe systemy informacyjne w handlu
author Rutkowski, Ireneusz P.

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Marketingowe zarządzanie przedsiębiorstwem Prace Naukowe UMC-S Lublin Tom 9 
red. Sobczyk, Genowefa

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Zastosowanie elektroniki w działalności marketingowej
author Sosnowski, Jarosław

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Marketing : podręcznik europejski /  
author Kotler, Philip.

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Partnering nowa jakość w kontaktach z klientem 
author Ławicki, Jacek Stanisław

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Badania marketingowe Podstawowe metody i obszary 
red. Mazurek-Łopacińska, Krystyna

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Marketing globalny i jego strategie, uwarunkowania, Prace Naukowe AE Katowice 
red. Żabiński, Leszek.

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Marketing w organizacjach non profit
author Sargeant, Adrian

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Marketing Podstawowe pojęcia i procedury 
author Kuśmierski, Stanisław

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Pochodzenie marek
author Ries, Al

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Marketing relacyjny w sektorze banków detalicznych
author Kieżel, Małgorzata.

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Zachowania podmiotów na rynku w warunkach Aspekty marketingowe 
red. Sobczyk, Genowefa

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Marketing strategiczny i relacyjny Węzłowe Prace Naukowe AE Katowice 
red. Żabińska, Teresa.

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Wykorzystanie Internetu w badaniach marketingowych Prace Naukowe AE Katowice 
red. Zeman-Miszewska, Ewa.

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Marketing dla prawników
red. Pepels, Werner

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Sponsoring aspekty prawne i gospodarcze
author Polakowska-Kujawa, Jolanta

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Marketing w internecie Jak najlepiej wykorzystać sieć w sprzedaży produktów 
author Bickerton, Pauline

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Marketing internetowy w małej firmie
author Berkley, Holly

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Jak zbudować silną markę od podstaw jak uczynić polską markę europejską jak walczyć z markami sieci handlowych silne marki w Polsce i na świecie 
author Kall, Jacek.

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Zarządzanie marką
author Szulce, Halina.

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Badania marketingowe od teorii do praktyki 
red. Maison, Dominika.

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