Essentials of corporate communication : implementing practices for effective reputation management

Author: Riel, Van Cess B.M.
Additionaly authors: Fomburn, Charles J. Edition statementWyd.2 Publisher: Routlege Taylor and Francis Group (Nowy Jork) , 2007 Physical description: 306s. 24 cm ISBN:. Keywords: Korporacja | Renoma firmy | Kluczowi klienci | Komunikacja | Zarządzanie
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